MARKETING SUPPORT
ACROSS STRATEGY, PLANNING, AND EXECUTION.
IMAGE COMING SOON
Tired of marketing that seems good but gets underwhelming results? Let's solve that problem.
I'm Kyle, a senior marketer with 17+ years of applied experience across strategy, planning, and execution backed by MBA level qualifications in both end-to-end marketing and brand management. I'm a generalist marketer / full-stack marketer / T-shaped marketer (or whatever new trendy term for it comes next), so I'm both a thinker and a doer.
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In short, I help businesses and marketing teams avoid the mistakes that damage marketing effectiveness. By combining the proven evidence-based fundamentals with relevant contemporary best practices, I design tailored solutions that blend brand building and performance marketing to provide sustainable commercial contributions across revenue and profitability.
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My job is simple: to help your marketing's commercial contribution by focusing on what matters, which is converting customers to get tangible, measurable results. I offer marketing support services either freelance (project-based) or fractionally (ongoing), covering strategy development, strategic marketing planning, campaign management, and digital marketing support; all designed to help you avoid costly mistakes and achieve marketing success through real commercial returns.
No fluff
about "inspiring minds", "capturing hearts", or "deep connections".
No filler
creating unnecessary time and work to make the invoices fatter.
No fiction
from following opinions presented as wisdom.
Marketing support in a way that works for you
Freelance (project-based) or fractional (ongoing) depending on your need.
Senior marketer with 17+ years of expertise
Applied experience across research, strategy, planning, and operations.
Postgraduate trained and qualified
End-to-end marketing and brand management.
What I Do
How I Do It
How I Think
What I Offer
Advisory or hands-on (or both), I can help you with:
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> Brand building to improve long-term profitability
> Sales activation / performance marketing to provide revenue
> Developing a robust marketing strategy
> Positioning your brand and products to stand out
> Creating lean and efficient plans with measurable outcomes
> Executing multichannel campaigns and optimising for better ROI
> Tightening up operations for more efficiency
> Aligning marketing cross-functionally for better processes
FREELANCE
Fixed-term project-based advisory and/or executional support for jobs across marketing that need a safe and reliable pair of hands.
£300 p/d
Project-based or ongoing, I work with you to:
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> Design and implement end-to-end marketing programmes
> Create solutions that solve problems in specific areas
> Move from tactically-led to strategically-led marketing
> Get marketing focused on commercial impact
> Manage your marketing (or parts if it) on an interim basis
> Fill a temporary gap in the team while you're hiring
> Provide an extra pair of hands during busy periods
> Utilise expertise without full-time overheads or obligations
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FRACTIONAL
Ongoing in-house part-time advisory and executional support to develop, implement and/or manage a full end-to-end marketing programme.
£400 p/d
STATED PRICES ARE BASE RATES.
BASE PRICE ASSUMES NO TRAVEL AND/OR EXPENSES; THESE WILL INCUR ADDITIONAL COST.
Payment terms = NET 30, 5% LATE PAYMENT PENALTY PER 14 DAYS OVERDUE.